Making money on Twitter is not a preserve for business owners only. While companies can make money through advertising, as a regular user you certainly can earn a tidy sum of cash by monetizing your Twitter account.
You can make money by earning from other people’s ads or by raising funds for various worthy causes. However, the most convenient methods to make money on Twitter are via the various Twitter applications that are quite easy to use.
In recent years the popularity of the microblogging service on Twitter has grown tremendously and thanks to this phenomenon millions of people and a host of companies around the globe have signed up for accounts. Advertisers have been quick to see the value of using Twitter as a promotion platform for various products and services. You can now sign up with different companies and sell ad spaces to them on your profile or tweet stream.
Read on to see how to make money on Twitter:
1Start by Creating a Twitter Account
For those who haven’t done so yet, it is quite easy to set up a Twitter account. You simply have to access the Twitter homepage - www.twitter.com - and then proceed to follow the provided instructions. Since your account will be used to earn money there are some helpful pointers that you should bear in mind as follows:
- Companies that place ads on Twitter need to reach specified target audiences. In this regard it is necessary to establish an account that is relevant to designated products or services such that advertisers will find your account attractive.
- You will want to make your Twitter account name more attractive to advertisers by using keywords relevant to those products and services whose ads you want on your profile or stream. For example, a Twitter account name like FishMonger is bound to make your account more appealing to companies that deal in seafood, etc.
- For persons whose accounts are already well established, the decision to have ads appear in your stream may not go down well with some of your followers and you might lose some of them. To avert such a risk it is worth considering the option of opening another account.
2Find as Many Followers for Your Twitter Account as You Can
Twitter account holders who have high numbers of followers are accordingly the most appealing to companies that use this site for advertising. For the basic reason that such firms need to grab the attention of as many people as possible, account holders with followers in the thousands will get higher bids as compared to persons who only have a several dozens of followers.
The process of amassing Twitter followers is a gradual one which starts by sending out engaging and inviting tweets to other twitterers encouraging them to follow you. This should in reality be the first step for you, i.e., accumulating a healthy following before adding ads, because twitterers are known to be discouraged from following people whose tweet streams are mainly full of ads.
3Enlist with an Ad Service
Once you have a good number of followers you can sign up with any of the following services that will enable you to monetize your account by matching you with prospective advertisers:
- AdCause
- Twittad
- Magpie
Magpie and AdCause work by directly inserting ads into your tweet stream while Twittad places ads on your profile page; locate these services websites and do as required by the provided instructions. You will most probably be required to forward your Twitter profile to these sites and then advertisers will either place bids or buy ad space from you according to your preferred parameters. As your Twitter account grows more attractive for advertisers always remember to keep your present and prospective followers engaged with fresh tweets.
4How to Using Twittad
This is a Twitter app that can earn money for both Twitter account holders and advertisers. Using this application the advertisers run their ad campaigns and users then choose which of the ads they’d like to promote. As a user you are paid to write tweets about the products and/or services you have selected. This application is capable of searching specified demographics and thus businesses can focus on various target markets.
5How to Using AdCause
This application is very similar to the aforementioned Twittad in its mode of operation but the only difference is that you can select charities of your choice with which you’d like to share your proceeds; this is an optional decision though. For payment you can opt to use PayPal or be paid by check.
6How to Using Magpie
This is a Twitter app that has been around for quite a while now. It posts related tweets to one’s account and then makes compensation on a pay-per-sale/lead/click/view basis. It is the Twitter account holder who decides how often ads will appear in his/her feed and he/she is also the one who gives preapproval to every Magpie tweet.
You can also monetize Twitter through any of the following methods:
7Increasing Traffic to Your Website through Twitter
This is an indirect technique of earning money from Twitter whereby you send a huge volume of traffic to your website and in turn this volume generates money from those ads that you’ve posted on your website.
8Looking for Leads through Twitter
Another indirect technique, you can use Twitter to identify potential leads for a given company. In this regard, one of the best ways to find people who are in the search for various products and services is to use the Twitter Advance Search.
9Tweet Your Way to Some Money...
Earning money through this direct method is quite easy in that you don’t need a product or service or even a website so as to get paid. There are a number of websites that offer such services, amongst them:
- www.SponsoredTweets.com – This is one of the most popular pay-per-tweet services that many, including celebrities, are using to monetize their Twitter accounts.
- www.Ad.ly – This offers a similar service to SponsoredTweets.com and it has an algorithm that calculates the sum of money you’ll earn per tweet depending on variables like your tweeting frequency and your number of followers.
- Others include HootSuite and Google Adsense, and EasyTweets and Subscriptions.

