Blogs and auto blogging are two concepts that have really caught on in the internet world recently and the proactive internet marketer will undoubtedly want to cash in on this phenomenon.
There are two ways this can be done successfully.
The first option is to start a blog, then work to keep it updated. You will need to keep the content fresh so it will continue to attract visitors. This requires much time and effort, which most people don’t have. The other option is to start an autoblog.
Finding a hosting account
There are many hosting companies around to choose from. You will need to consider how much bandwidth you will need ad how many blogs you are thinking about starting. If you think that starting many of autoblogs is something you may pursue, then you should look for hosting accounts that will package multiple domain names, bandwidth into shared accounts. This will give you the best value.
Choosing a Good Domain
This is a critical aspect for any type of website, including autoblogs. You should ensure that the domain name you choose features keywords that are relevant to what you are marketing. Whether it will be a .com, .biz, or .us, ensure that the domain name is full of strong keywords because it will help the website rank higher in the various search engines.
Building the Autoblog
The most recommended blogging software to use is Wordpress; everyone agrees that it’s simply the best. Most hosting companies make it easy for you to start up your blog by making it easy to add Wordpress to your hosting account and have it automatically installed. You can also download it from the website, Wordpress.org, and install it as directed.
Some plugins will also be required and these (XMl Sitemaps, All in One SEO, and Twitter Poster) can be obtained from wordpress.org/extend/plugins. The trio play important roles; All in One SEO helps your site(s) to get noticed faster, Twitter Poster helps you get more links, and probably more visitors to your site, and XML Sitemaps also helps with the rankings. There is an endless supply of plugins available that will help your blog.
You should find the Settings link and then the Permalinks setting and update them. The default permalink settings are not SEO friendly. You should update them to show your keywords in the permalink title.
Using RSS Feeds For Fresh Content
This is without a doubt the most important aspect of your autoblog and it should be carefully approached or all your other efforts will go down the drain. The first thing to do is to research for high quality and unique RSS feeds that aren’t already all over the internet. You should not waste time on Technorati or Google’s Blogsearch but rather do some in-depth research that’ll provide you with worthwhile results you will profit from well into the future.
Start with a Google search using relevant keywords. Ignore the results on the first two pages and target whatever quality and regularly updated content that you find further on. These are the sites you can use to obtain fresh content. Remember that plenty of sites, including forums and news websites, now have RSS feeds. This should tell you that looking for fresh content from a whole variety of sources requires a creative and versatile mind.
Add the RSS Feeds To Your Autoblog
To import these RSS feeds you have to make use of certain software as well as a number of Wordpress plugins. The free plugins may be okay but they won’t perform the task optimally. Your best option is to spend a few dollars on good software. You can visit a site like http://autoblogged.com/ and obtain a multiple site license, get it set up, and start importing the fresh RSS feeds that you’ll be continuously finding. The money you spend on this software should be repaid through your website.
Earning Money From Your Autoblog
Money can be made using your autoblog through two ways. The first one is quite easy and involves adding a number of Google Adsense banners to the autoblog’s pages and letting Google figure out which ads will be shown there. Some money can be made this way but more can be made if you have offers of your own to convert.
This leads us to the second technique where you will need to find some viable products or affiliate offers that are of value to your users. You will then market to them on the blog using text link advertising or banners, or both techniques.
It is probably a good idea to start monetizing your autoblog using Google so that you can get the drift of things by noting the type of ads that are being run on the site. This will certainly let you know what affiliate offers or products you can target for marketing on your autoblog.
